Whoever ends up as the subject of HBO's "Hard Knocks" in 2011 has a hard act to follow -- the Jets were absolutely the most must-watch preseason football in, well, forever.
We already know that it won't be the Buccaneers, who declined the opportunity to be featured, and CBSSports.com has learned it will not be the Denver Broncos either.
"Although we recognize the value of the show and the exposure that accompanies it, we are going to continue to rely on other platforms to give our fans up-close access to the Broncos," Patrick Smyth, Broncos' Executive Director of Media Relations, told CBSSports.com.
The Broncos would have been a fascinating team to watch on the show, for a number of reasons: they have Tim Tebow (always a draw), they have a potential quarterback battle on their hands, they have a new coach in John Fox, they have a new guy running the show in John Elway, they have a pair of storyline-worthy rookies in Von Miller and Nate Irving, and they've been incredibly transparent as an organization lately, beating reporters to scoop by embracing Twitter.
But it also makes sense to pass on opening up the doors to HBO. The labor climate makes it very easy for potentially unwelcome made-for-TV drama to unfold naturally.
And the Broncos are in a rebuilding mode: as much talent as they have on the roster -- and they do have talent -- it's a organization that's probably more concerned with instilling the a homogeneous culture change than it is with getting its players a bunch of airtime on HBO.
That's the beauty of being young, though: there's always next year.
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