Tag:EA Sports
Posted on: April 6, 2011 7:15 pm

Madden lawsuit granted 'class action' status

Posted by Will Brinson

As someone who plays his fair share of video games, I often get emails from "EA Sports." I have never, until today, received an email from "EA Sports Litigation."

But that's what happened when I was informed that I -- and you too! -- may be a member of a class-action lawsuit involving the Madden franchise. (No, this is not a result of the lockout.)

The premise of the lawsuit is that EA Sports -- and in full disclosure, I've reviewed one of their "football video games" for this here site -- entered into "a series of exclusive licenses" with the NFL, NFLPA, NCAA and AFL that prohibited competition in an "alleged football video game market."

Here's how you know if you're a member of this class.
The Class includes all persons who, during the period January 1, 2005 to the present, purchased the Madden NFL, NCAA Football, or Arena Football League brand video games published by Electronic Arts with a release date of January 1, 2005 to the present. Excluded from the class are purchasers of software for mobile devices, persons purchasing directly from Electronic Arts, persons purchasing used copies of the relevant football video games, and Electronic Arts' employees, officers, directors, legal representatives, and wholly or partly owned subsidiaries or affiliated companies.
This classification doesn't mean EA Sports has lost or will lost the case against it; it just means there are so many plaintiffs (duh) that they're being bound together as one "class" in order to simplify things. That also means all the rights of those plaintiffs are, as noted in the e-mail, bound together in one big lump.

You can get full, legalese-ridden details at EASportsLitigation.com, but here's the skinny: if you do nothing, you remain a class member and get a tiny part of whatever likely-lame settlement is issued. (I say "likely lame" because there's a TON of money involved, but most of it goes to lawyers, and then the rest is split up amongst everyone in the class.)

If you have serious issues with being involved in a lawsuit like this, you can send a letter or an email to EA's litigation department.

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Posted on: March 31, 2011 10:11 pm

EA Sports changes to Madden are telling

Posted by Andy Benoit

In the past year or two, society has changed its view of the concussion. The most common head injury in football has gone from being kind of funny and cool to downright scary and serious.

In a lot of ways, it feels like this shift in viewpoint became official when EA Sports announced earlier this week that when virtual players on the Madden video game suffer a concussion, they won’t be able to return to the field.

It used to be, a concussed player could return to the field after one quarter. But EA Sports president Peter Moore said this was “wrong”. Moore believes his company “has an obligation” to recognize the severity of brain injuries.

Naturally, the loudmouth cynics in the crowd can use the opportunity from this spotlight to spout off about the video game’s promotion of illegal hits (which are being seen as the most prominent gateway to concussions). But Moore said Madden also aims to teach proper tackling techniques. Anyone who has played the realer-than-real game can attest to that.

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Posted on: August 9, 2010 10:28 pm

John Madden has made $50 million+ on video game

Posted by Andy Benoit

With so much buzz about Madden ’11 today, we’ll share a snippet of an interview EA Sports co-founder, Jack Hiestand, had on KTAR in Phoenix today (courtesy of SportsRadioInterviews.com).

His thoughts on how much money John Madden has made EA Sports from the Madden games:

“John, without talking out of school, from the time he signed the contract up until now I would say that it is an 8-figure number and it starts with a ‘$5x,xxx,xxx.xx’, north of that.”

His thoughts on what the next step in the evolution of video games will be:

“Eventually it will be 3-D but increasingly all of the play is online.  When games were created it was a conduit to socialize and video gaming in the ‘70’s and ‘80’s, that was the lone time playing games where you played by yourself.  So now finally the technology is there to where you can compete t0 the point where you don’t see kids outside playing as much because they are staying inside and playing on the video games, which I don’t know how healthy that is all the time, but it is definitely going to be greater speed greater graphics, and greater competition.”

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Category: NFL
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