Posted by Will Brinson
We already know that the Bucs won't be on "Hard Knocks," and we learned yesterday that the Broncos are already out.
But what about the Falcons? The seemingly odd fit for HBO's reality television series about training camp should be considered a possibility, according to Atlanta GM Thomas Dimitroff.
"Two years ago we were approached and decided that it wasn’t right for us at that point,” Dimitroff said on Sirius, via Orlando Ledbetter of the Atlanta Journal-Constitution. "That’s not to say we wouldn’t go down that road if it was presented to us at another time. We are much closer to being in that spot where it’s not going to be as much of a distraction as it would have been another time.
"It’s such an individual thing. Hard Knocks could be right for some of the teams that are fairly entrenched. It could be right for some team that wants to kick off some more brand recognition."
Brand-iness is certainly something that the Falcons could use: look no further than where they fall amongst the elite teams from 2010. You had the Steelers, the Packers, the Bears, the Jets, the Patriots ... and the Falcons.
You can argue more teams were "elite" (or less) if you want, but whatever. The point is that the Falcons are easily the most vanilla of the teams listed there.
Vanilla isn't bad, per se, but it's not gonna sell jerseys outside of the ATL. A "Hard Knocks" appearance won't turn a team into a pile of superstars overnight, but it will make the general football-watching world vastly more interested in what happens to the Falcons the year of the show.
That might not seem like the type of thing Dimitroff would be interested in, but you can definitely argue that making the team more marketable falls under his responsibilities as well.
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